Wednesday, June 22, 2011

Tablet PC, Smartphone

The rise of the production of tablet PCs in the last two years making competitionincreasingly crowded industry of digital devices. Sooner or later, tablet PCs will be the trend in modern communications.
The existence of the tablet PC has actually started more than five years ago. Digitalslate, as the term for this tablet PC, the time it has also been using touch screen technology as it is now. However, other technologies are not much more seductive thana notebook computer so that consumers are reluctant to switch to tablet PCs.
"Tablet PCs that there must be an element of fun, fun. That way, people would prefer totake it everywhere," said Product Manager Galaxy Tab PT Samsung ElectronicsIndonesia (PT Sein) Adina Nesvia on the sidelines of the Samsung Media Trip Seoul,South Korea, last weekend.

Factor high mobility and meet the desires of consumers that is now being pursued byany tablet PC manufacturers including Samsung. Vice President Global MarketingDivision of Samsung Electronics Telecommunications Younghee Lee said, sooner orlater every person with a high mobility requires a tablet PC, depending on the lifestyleand needs.
Lee emphasized that the existence of smart phones (smartphones) have actually beenquite answer the basic needs of communication, including sending / receiving electronic mail and surfing the internet. Entertainment functions such as watching videos andgames also become an integral feature of a smartphone.

"But why (use) a tablet PC? Because tablet PCs provide a different experience. The screen is larger making it easier to enjoy the spectacle, its also more sophisticated,"Lee said in a press conference is limited in the Samsung factory in Suwon, SouthKorea, Thursday (19 / 5 / 2011).
That's why Samsung is so aggressively target the tablet PC market. Galaxy Tab 7, which was launched in Indonesia in September 2010 has now captured 71 percent ofthe tablet PC market in the country. Now PT Sein have taken square off to market thelatest variant Galaxy, the Galaxy set sail a 10.1-inch and 8.9 inch.

"Not only that, we also develop services and content, we developed all hubs such as e-Reading and social hub. The mobile industry transformed into smartphones and weneed to do it quickly, not just about hardware but also software," said Younghee Lee.

move quickly

All variants of the Galaxy using the Android operating system made ​​by Google. This condition makes the Samsung inevitably have to keep abreast of the changes made byGoogle on the open source operating system. At the same time, Samsung is alsoexpected to be responsive to changes in consumer behavior, including in terms ofproduct design.
"If the products we make will become the flagship (leading), we could involve more people in teams to design it," said Jinsoo Kim as Principal Designer Design GroupMobile Communications Samsung Electronics.

The changes that can occur at any time depending on market conditions and Samsungworked quickly to respond to it. Galaxy Tab 10.1, for example, transformed the design in just over two months since first introduced in Barcelona, Spain, last February. At that time, this variant was designed with a thickness of 10.6 mm. In fact, the product is nowdipertipis up to 8.6 mm only.

Jinsoo Kim said, Samsung could just make it thinner, but it must consider thefunctionality and convenience of use. To be sure, any change should be tailored to thetastes of the market, suitable to its use widely in various fields, and fitted to a variety ofcustomers with different needs.

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